What is email marketing software?
Sending and tracking email campaigns is made easier with email marketing and automation software. These are fantastic tools for any business owner who doesn’t have enough time to keep track of every detail of their email campaigns. Email marketing software can also be used to track metrics such as click-through rates, deliverability, open rates, bounce rates, and conversion rates. When it comes to email marketing, you don’t want to overlook your campaigns in order to make sure they’re giving you a good return on your investment. As a result, having tools in place to help you track these critical metrics is essential. Here are some of the most powerful B2B marketing tools on the market.
Some of our favorite email marketing tools
ActiveCampaign has the email marketing, marketing automation, and CRM tools needed for incredible customer experiences. Do more than automate your email — activate your entire customer experience and treat every customer like your most important — whether you have 10 or 10 million. With Active Campaign, beautiful email marketing is only the beginning. Make every campaign you send feel personal to your audience with the ability to send newsletters and messages targeted to each contact’s interests. Automation gives you back your time with the ability to set up a welcome series with email automation, segment your contacts, or use simple workflows to automate repetitive marketing tasks. Additionally, a CRM with email and sales automation keeps all your customer data organized in one platform. Manage your pipelines, update deals, and always follow up at the perfect moment. Subscribe to Active Campaign with NachoNacho and get 15% CASHBACK on all plans forever.
AWeber delivers powerfully simple email marketing for small businesses, doing 90% of the email marketing work for you and helping your business grow. This tool is an email marketing service provider hosting email newsletters, autoresponders, sequential follow-up, and RSS to email services for 120,000 small business clients worldwide. You can automatically design or create amazing-looking emails and landing pages without ever having to write any code. AWeber allows you to automate your emails and campaigns giving you time back and optimizing your email marketing efforts through personalization. From there you can build and manage your lists of contacts to reach more people with the right offer at the right time. Lastly, analyze the results of your marketing efforts and become a data-driven business owner. An added bonus is that AWeber has mobile apps for powerfully simple email marketing. Subscribe to AWeber with NachoNacho and get 20% CASHBACK on all plans forever.
Constant Contact provides email marketing software to help you meet your business goals with email and online campaigns. Now you can make email and online marketing easy for your business. Build email campaigns, leverage social media, create a website with built-in marketing tools, or set up an eCommerce store. With hundreds of custom templates optimized for all devices, you can reach prospective customers in a manner that effectively communicates your brand. Custom Contact as has an AI-driven website building tool allows you to create a mobile-optimized, professional website in minutes. Subscribe to Constant Contact with NachoNacho and get 25% CASHBACK on all plans forever.
BEE is an online drag and drop editor that helps you build beautiful, mobile-responsive emails quickly and easily. This tool lets you start with a blank canvas, so you can build your email entirely from scratch, or even use ready-to-go, responsive templates. Build high-quality emails that you can export anywhere – no technical expertise required. A simple drag and drop interface means that you can create the most beautiful emails without any prior coding knowledge. Whether it’s transactional emails, marketing, or newsletters, keep everything in one place and ensure consistent design across all your emails. And you can export anywhere with one click to push your designs to your favorite sending platform, export to PDF, or grab the HTML to use anywhere. Subscribe to BEE with NachoNacho and get 15% CASHBACK on all plans forever.
MailMonitor simplifies email deliverability for businesses, providing tools such as deliverability audit, management, and assessment, for a clear understanding of sender reputation. It also provides blocklist monitoring, spam filter testing, and more to ensure you have a holistic view of how your campaign is ranked. MailMonitor provides all the tools to help you understand and fix sender reputation issues so that your emails are getting to where they need to go. Optimize customer experience with provided email previews that let you double-check your content, links, and any other issues before sending. Most importantly, there is one dashboard for your campaigns. See how your campaigns are performing and track the boost in deliverability through MailMonitor’s dashboard. Subscribe to MailMonitor with NachoNacho and get 20% CASHBACK on all plans forever.
Moosend is an all-in-one marketing platform that is designed to help your business grow. This tool provides powerful features to automate your email marketing process, including workflow templates, advanced list segmentation, opt-in forms, and real-time analytics. Get the benefits of email marketing without the need for any coding or technical knowledge. Streamline email marketing with a drag and drop email editor, A/B testing, and list segmentation features, Moosend ensures that your emails are getting opened and clicked. Moosend provides advanced automation features including automation templates and user tracking to simplify your marketing tasks. Also, take advantage of the intuitive drag and drop builder to create attractive and effective landing pages without a web designer. Subscribe to Moosend with NachoNacho and get 25% CASHBACK on all plans forever.